Marketing & Client Growth

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Practical marketing, referral, intake, and client-growth ideas for law firm owners who want sustainable revenue without sacrificing their lives.

Cracking the Social Media Code: Insights from a Seven-Figure Sales Journey Part 2

January 22, 2026

What To Post Know that we know why (we are doing this) and who to write to…let’s talk about WHAT to post. Day Facebook Instagram LinkedIn Monday Employee Spotlight PI Topic Florida Man Story Tuesday YOUR CHOICE Testimonial Employee Spotlight Wednesday Florida Man Story YOUR CHOICE Testimonial Thursday PI Topic Florida Man Story Florida Man

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Unpacking Your Lead Metrics – A Roadmap to Enhanced Client Acquisition

January 21, 2026

Douglas Adams has my favorite bit of all time. In the Hitchhiker’s Guide to the Galaxy they create a super advanced computer to figure out the answer to everything…and it gives a very definitive answer. Which you’re not going to like (the same warning the computer gives). 42! Now everyone realizes they need the right

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Driving Business: 10 Reasons Topgolf is My Networking Hole in One

January 21, 2026

On Saturday I went to see BareNaked Ladies (the band…not anything else) at Universal Studios. We were coming back from Legoland for my son’s 6th Birthday…and it just worked out where I dropped myself off (less than one week early) as my wife finished the drive to our house and between no babysitter and a

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The Art of Repurposing Content: Unleash Your Content’s Superpowers

January 21, 2026

Did you ever watch “Transformers”? Statistically not the last several…and I don’t blame you. But the original one has two of my favorite scenes… 1) the first time you hear Optimus Prime’s voice and he transforms, and 2) the funny scene when everything turns into a robot and the coffee machine and such start attacking

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Transforming Personal Branding into Team Branding – Going from a Hero to the Avengers

January 21, 2026

I feel like so many attorney colleagues operate like Maui (The Rock’s) character from Moana. Especially with the song “You’re Welcome.” It’s like if the MCU just had every character hogging the spotlight in every scene, with no room for any crossovers, team ups or the Avengers. But, building a successful business is somewhat similar.

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The Newsletter Superpower: How to Craft Emails That Engage, Inspire, and Convert

January 21, 2026

What do Seth Godin, Back to the Future, and I have in common?   Seth Godin, the marketing guru, has been sending out daily emails for years. His concise, insightful messages have built a dedicated following, establishing him as a thought leader in marketing and business. It’s like getting a dose of wisdom straight from Professor

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Intake Steps and Getting Back on the Path

January 21, 2026

What do Steve Jobs, The Karate Kid, and my coaching have in common?  Let’s dive in and find out. I was reading Morgan Housel’s Same as Ever last week at Aquatica (yes…with the $17 salad…) and there was a really interesting part about Steve Jobs and can you really separate the amazing success he had

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Your Business Origin Story (And Why You Should Tell It More Often)

January 20, 2026

What do Spider-Man, the Ninja Turtles, and your law firm have in common? They all have an origin story that explains why they exist, what they care about, and what makes them different. But here’s the thing… If Peter Parker never gets bitten by a radioactive spider? No story.Turtles never get oozed? No crime-fighting pizza

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Client Red Flags You Shouldn’t Ignore

January 20, 2026

What do toxic clients, The Phantom Menace, and that one text from your ex at 2am have in common? You know you shouldn’t go there… and yet, sometimes you do. “Sure, I’ll take on this client who already had three lawyers and says everyone else was an idiot.”“Yeah, this person’s yelling at my receptionist, but

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I love being invited to events— especially when it involves the chance to help more people run a business they can be proud of while living a life that’s even better. Whether it’s your awesome podcast or the conference of the year, let’s chat about how I can help make it that much better.

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It’s Not Easy

Being Green.

And it’s not easy to build a successful business while maintaining a sense of control over your life, either. That’s why I’m here, to help you create the kind of life you will love to live. Yep, you can have your cake and eat it too. Who would want a cake they can’t eat? (even if I am more of a cookie/brownie type guy).

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