Resources · SOP
Give your team a process to work from when managing social media. This SOP lays out responsibilities, content ideas, posting schedules, engagement tasks, and review routines for Instagram, LinkedIn, TikTok, Twitter, and Facebook.
It also points to places to find material, including newsletters, existing content, and conversations. Treat the schedules as examples from our workflow, then adapt them to your audience and the time your team can actually commit. Start with one platform, name the person responsible, and decide when you will review what is working. For help connecting that activity to your firm’s broader goals, see the Marketing Plan SOP.
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I love being invited to events— especially when it involves the chance to help more people run a business they can be proud of while living a life that’s even better. Whether it’s your awesome podcast or the conference of the year, let’s chat about how I can help make it that much better.
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And it’s not easy to build a successful business while maintaining a sense of control over your life, either. That’s why I’m here, to help you create the kind of life you will love to live. Yep, you can have your cake and eat it too. Who would want a cake they can’t eat? (even if I am more of a cookie/brownie type guy).